I have to say that I am beyond excited around this time of year. Not only is my birthday around the corner (we won’t go into age here…) but it’s time for Fashion’s Night Out followed by Fashion Week. I’ve been sleeping with the Vogue September Issue that spells out all the details under my pillow since I got it in the mail last month.

Working on 5th Avenue, I was used to eating lunch in Bryant Park, watching the hot stay-at-home dads pushing their baby carriages, hearing the tipsy ladies-who-lunch outside at Bryant Park Cafe, and witnessing random promotional stunts like the Snapple Hot Air Balloon ride. (Because yeah, the first thing I think of when I see Snapple is a hot air balloon.) Twice a year, though, my co-workers and I got bumped to make room for Fashion Week. I worked a few shows with IMG, the company that produces the event, and somehow scored last-minute tickets from work to the last Fashion Week in Bryant Park before it moved on to Lincoln Center.

The pictures below are from Isaac Mizrahi’s show. No, they’re not front row. Not everyone knows I’m a superstar. And P.S., you weren’t there, so shut it.

Working at a beauty company, Fashion Week means the office is abuzz with who is sponsoring what shows, which artists (makeup and hair) are going to be back stage, how can you score tickets to pop over and see a few shows, and what the runway looks are. Fashion Week affects your business – what hair colors, makeup palettes and styling products are hot. You know that famous quote from The Devil Wears Prada, about the cerulean blue sweater? Fashion Week really is where it all starts.


Fashion’s Night Out was started by Anna Wintour (The editor of Vogue. If you don’t know her and her infamous bob, I can’t be your friend. Google it and pretend like you already knew.) in 2009 to help stimulate retail sales at a time when no one was spending because of the economy. It’s an evening where designers, celebrities and supermodels are in the store, you can get special deals, cocktails are offered while you’re shopping (as if you needed a reason to drink…), and you spend money, usually because of the alcohol. It’s super fun – everyone is in the streets, has gotten their hair done for free at a salon earlier in the day, or their makeup done for free at the makeup counter of a department store. It’s a perfect lead-in to Fashion Week, in that everyone is super excited going into it. The Fashion’s Night Out organization sells special merchandise and limited-edition pieces you can get that night only. The proceeds go to the New York City AIDS Fund.

What’s even more fabulous about it is that it’s not only in NYC, but all over. On the site, you can see what’s going on in your city. They even have stuff online for those of you who are too lazy to go anywhere. Aaaand….(drum roll)….they have HOME goods and FOOD included in the mix!!! You can stock up on things to wear for your dinner party, but also things to have in your home.

Here’s where I’m planning on going for the night. We’ll see how far the free champagne lets me go.

  •  Morrell Wine Store (Midtown):  To celebrate Fashion’s Night Out, Morrell Wine Store will be pouring a great selection of bubbly and still rosé wines.
  •  Gotham Beauty (Flatiron): Network with like-minded beauty aficionados and fashionistas on the rooftop terrace over canapes and cocktails
  •  Malin+Goetz (Meatpacking): Stop by for a soundtrack filled with Britpop and Ramones records with complimentary refreshments for a night full of shopping
  •  Cours La Reine (Downtown): Macaron event with fall colors and flavors along with Champagne and other various regional petit fours
  •  Scosha (Brooklyn): Hand-crafted in Williamsburg, effortless and delightfully unique jewelry by Scosha / All participating lines, carried in the Scosha Workshop, are hand-crafted, organic, natural, socially + environmentally + globally conscious / Mini facials by Dr. Alkaitis / Acupuncture and holistic healing / Live music / Vegan cupcakes and pastries by Heaven Scent, refreshments and cocktails / Tattoos
  •  POP (Williamsburg):  Enjoy Fashion’s Night Out in Brooklyn at POP at 310 Grand Street in Williamsburg with music by a DJ, complimentary cocktails and a preview of Fall/Holiday from our favorite hip and affordable clothing line, Tulle Clothing. Bonus: Gift Totes for the first 25 people including Tulle clothing and other goodies and a chance to win one of four $50 Pop gift certificates.
  • Creator’s Co-Op (Astoria): Spend the evening talking to local designers and artists while listening to live music and sipping wine at Creators’ Co-Op. There will be a gift with purchase – a canvas tote bag with fashion illustration of you in a custom outfit done on the spot – while supplies last.
  • Crumbs Bake Shop (Midtown): Celebrate FNO with the CRUMBS Bake Shop FNO Cupcake, a delicious white chocolate brownie cupcake with vanilla cream cheese frosting, white chocolate chips and white and chocolate drizzle on top. You can buy 5 cupcakes and get the 6th free. A portion of the proceeds from the sale of these delicious cupcakes will be donated to the CFDA’s charities: NY AIDS Foundation and the NY Community Trust. Keep up with the latest trends with the always fashionable CRUMBS Cupcakes!
  • Diane Von Furstenburg Home (Bloomingdale’s, Midtown): Shop Diane Von Furstenberg Home and get an expertly applied henna tattoo inspired by the Diane Von Furstenberg Home Indian Temple Collection.


Pictures to follow shortly!

~ Dana